Customer experience is the lifeblood of any successful business. Excellent digital customer experiences foster customer loyalty, strengthen relationships, and boost a brand’s reputation. However, with customer interactions spread across multiple touchpoints and channels, offering a connected, personalized, informed and agile experience can be a challenge. This is where Large Language Models (LLMs) can help.
But, while organizations stand to gain a lot of productivity improvements through LLMs, when a user question is directly sent to the open-source LLM, there is an increased potential for hallucinated responses based on the generic dataset the LLM was trained on. To serve B2B needs, these models need to be trained and fine-tuned and new sets of data injected to better fit your business and customer context.
Grazitti Interactive, through our proprietary SearchUnifyFRAG™ framework, is at the forefront of empowering enterprises to harness the potential of LLMs in a data-driven, contextual, cost-effective and secure manner.
Customer Experience Leaders, Customer Support Leaders, Community Management Leaders, Chief Marketing Officers, Digital Experience Transformation Leaders