Customer support holds paramount importance for business survival. People nowadays are inclined towards self-serving and speaking of self-service, it isn’t really successful without the right search engine in place. With minimal real-life interactions happening in the digitized world, you need a search engine that not only understands the user intent, but also is smart enough to understand the context of queries. A search engine that is capable of disambiguating the meanings of ambiguous phrases and terms. Semantic search engines fit the bill.

This e-book will walk you through the fundamentals of semantic search and how the dynamics of your search game are changed for better when it is integrated with cognitive technology.